Glossary
Instructional design
Instructional design is the process of planning learning experiences to achieve clear, measurable outcomes.
Why it matters
It ensures training videos are pedagogically sound, not only visually polished.
When to use it
- Use instructional design when defining lesson architecture and publishing standards.
- Use it in planning and QA checklists so training content stays consistent across teams.
Common mistakes
- Treating the term as jargon without connecting it to day-to-day production decisions.
- Applying the concept inconsistently across modules and learning paths.